Kardashian, 40, heads up the SKIMS undergarments and comfort wear brand and is set to launch a new and sexier line just in time for Valentine’s Day.
The media mogul and her siblings took to Instagram on Friday to announce the new endeavor and share several behind-the-scenes shots from their promotional photoshoot.
Kardashian shared a handful of photos and videos of her and her sisters standing on a raised platform while donning revealing lingerie.
The videos utilizes a grainy style to give the videos a vintage appearance as the sisters offer up sultry looks for the camera.
Kim Kardashian, left, teamed up with her younger sisters Kendall Jenner, center, and Kylie Jenner to promote her new lingerie line.
In one video, Kardashian sprays a dollop of whipped cream on her finger and licks it off.
The final shot in her post is a close-up of her belly while she sprays more whipped cream on her finger.
“Our sexiest @SKIMS collection,” reads the caption. “Fits Everybody Valentine’s Edition dropping 2/14.”
The 23-year-old Kylie’s caption is similar, reading, “@skims sexiest collection yet ♥️ dropping 2/14.”
Her own post contains a brief video clip of herself holding whipped cream in front of her face while she strikes a sexy pose. A photo over herself on all fours over a cake reading “skims” is also in the post.
Kendall, 25, also shared several photos from the shoot.
“Vday is coming,” she writes in the caption. “BTS from @skims.”
From left: Kylie Jenner, Kim Kardashian and Kendall Jenner at the 2019 Met Gala in New York City. (Getty Images)
The model shared several photos and videos of herself on the set of the shoot, including a mirror selfie giving fans a full view of her barely-there getup.
The trio got plenty of compliments on their posts as well.
“Perfection!!!” wrote a fan of Kendall’s.
“Beautiful,” said one of Kylie’s followers, adding a flame emoji for effect.
A fan of Kim’s added: “Beautiful girlies.”